Research
Evaluation
Business development
Policy development
Strategy development
Project management
Change management Communications

Our Approach
Our Environmental Policy

Research

Good information underlies strategic thinking and effective decision-making. We worked with clients to uncover incisive stakeholder and customer insights, emerging trends, impacts and market information.

Evidence is critical to shaping public policy and business direction. Our expertise in public policy, strategy, program and policy impacts and data analytics means we can design research tools that help our clients measure effectiveness, identify hot button issues and understand impacts.

Collective Wisdom strives for excellence in the design and execution of survey and qualitative research.

Survey Research

We offer survey research services using various methods of data collection - key informant telephone and face-to-face interviews, focus groups, literature reviews, and on-line surveys.

We have expertise in all stages of research including:

• Determining criteria, goals, objectives, methodology, approach , data collection
• Questionnaire / survey design, sample design and selection, and quantitative statistical analysis
• Conducting surveys, conducting and appraising literature searches
• Report writing, formulating conclusions, recommendations and action plans

Qualitative Research

We use qualitative methods in survey design and for stand-alone projects.

We are experienced at developing and applying intelligent, sound, and carefully crafted research methods.

Focus groups often form the base for qualitative research, to explore new issues or topics, as a starting point for questionnaire design, as a tool to identify needs and to help understand thinking, and in program and policy evaluations.

We are accustomed to analyses of administrative information and data from secondary sources.

Our understanding of the public and private sector helps to root research findings in a broader context.

Engagements include research working with policy makers, program managers, business leaders, employers, employees, newcomers, youth, and the use of sensitive information.

Examples:

Industry scans • Assessments
• Evaluations
• Public policy and program analysis
• Business surveys

Collective Wisdom’s research approach melds quality in conceptual design, high standards in execution with the need for ‘real world’ conclusions and recommendations.